Ultimate Creativity - Sony Bravia Play-doh Bunnies

I saw another blogger post about some play-doh bunnies seen around NYC (supposedly for a new  Sony Bravia commercial) a few months back. Today I came across the new commercial on their website at http://bravia.sony.eu. 

I look forward to one day finding a client who will allow me to do something completely creative with as little strings attached as possible. I imagine the success of the first two videos helped but I've got some ideas for some amazing Flash websites that need only a paying client willing to dream a little.

P.S. Make sure to watch the 'making of' - almost as entertaining as the actual commercial.

What is Creativity?

I once heard that creativity is simply a new combination of old ideas.* I just saw a perfect example of this in the new UFC website done by Red Interactive Agency (fellow SLCers). Choose your country, and click on the middle 'Light Heavyweight Division' section in the middle.

What you'll see is a rotating list of the contenders for the UFC vs. Pride light heavyweight championship. You can see rotating lists and menus all over the 'net, but the polish and unique take by Red sets it apart.

Makes me want to stop by the Price is Right to spin for the Showcase Showdown.

* Handbook of Creativity - By John A. Glover